A Blog for women, about women;

the roses and thorns of life & everything in Between

Why Summer Is Harder Than the School Year for Working Moms (And How to Make It Easier)

You would think that after over 10 summers with kids out of school, I’d be a pro at planning for the shift, establishing routines that work, and finding thoughtful ways to spend quality time with my kiddos. And yet, every single year, the end of the school year sneaks up on me. Halfway through summer, I find that I’m buried in work that’s behind schedule, overwhelmed by play dates and summer activities, and struggling with the loss of routine and desire to have a meaningful and fun summer that isn’t dominated by screens, yet allows me time to work and enjoy the season – is that too much to ask?

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10 Funny and Honest Business Lessons I’ve Learned As a Mother and Founder

The funny thing is, most of the things I’ve come to accept as truth about ambition, motherhood, life balance, and health are the opposite of what ten or even twenty-year-old me thought was real and true because the absurdity of holding it all together gracefully and effectively is a myth.

So, with that in mind, let’s dig into the 10 funny and honest things I’ve learned as a mother and business owner, who’s also thriving through cancer treatment.

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Best Blogs and Websites for Women to Follow in 2025

As someone who grew up devouring books and now finds herself collecting links like others collect candles, I wanted to share a curated list of the blogs and websites that women (including myself) are loving in 2025.

Whether you're an ambitious entrepreneur, a working mom with big goals and even bigger Google calendars, or simply someone looking for spaces that get it, these are for you.

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Your Mid-Year Check-In: Questions Every Ambitious Woman Should Ask

Sometimes, the most powerful thing you can do is pause, take a breath, reflect, and really see just how far you’ve come this year. You’ve done more than you give yourself credit for. So, if you're ready to reset, realign, or simply reconnect, here is my go-to advice for your mid-year check-in.

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Career & Business Elisabeth Thomas Career & Business Elisabeth Thomas

Branding Lessons We’ve Learned the Hard Way (So You Don’t Have To)

I’m sharing these branding truths with you not because I got it all right—but because I didn’t. Hopefully, they’ll save you a few wrong turns along the way, and help you create a brand that will last the test of time. Whether you’re trying to create and promote yourself, and your personal brand, launching product or service-based company, or finding your stride as a solopreneur, this post is for you!

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The Hard-Won Lessons That Made Me a Better Business Owner and Mom

One minute I’m pitching a client or conducting a one-on-one meeting with a team member, and the next I’m picking up a sick kiddo from school and making soup. But would I change it? Before I steal my own thunder, let’s dig into the hard-won lessons that have made me a better business owner over the past decade, and a more attentive and present mom.

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Motherhood & Parenting, Career & Business Elisabeth Thomas Motherhood & Parenting, Career & Business Elisabeth Thomas

How to Build Your Brand From Scratch as a Small Business Owner

Diving into the entrepreneurial realm is like bounding onto the wildest roller coaster—thrilling, unpredictable, and just a touch bonkers! As a small business owner, you’re not merely peddling a product or service; you’re weaving a brand narrative that captivates, resonates, and dares to stand out in a crowded marketplace. Your brand isn’t just a catchy logo or a quirky jingle—it’s the very lifeblood of your venture!

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Motherhood & Parenting, Career & Business Elisabeth Thomas Motherhood & Parenting, Career & Business Elisabeth Thomas

The Importance of Building Your Brand as a Solopreneur

In a world where solo businesses are on the rise (hello, 84% surge!), standing out from the crowd is more critical than ever. Your personal brand isn’t just a logo or a tagline; it’s the spotlight that makes your business shine brighter than a disco ball at a Friday night dance party. It’s how you build trust, attract your dream clients, and pave your way to success. Whether you’re juggling client calls or navigating the ever-terrifying QuickBooks, your brand should be stealing the show.

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Real Talk & Revelations, Career & Business Elisabeth Thomas Real Talk & Revelations, Career & Business Elisabeth Thomas

What Your 20’s Are Really For: Embracing Growth, Mistakes, and Self-Discovery

In your 20’s, it’s easy to fall into the trap of comparing yourself to others. Whether it’s your friend who just bought a new outfit and you wonder how they afford it, a stranger running past you on the street and thinking, Why can’t I run as fast as them?, or a schoolmate who’s been traveling the world and you feel like you’re wasting your life by not doing the same—comparison is a natural tendency. But while it’s an instinct we all have, it doesn’t mean it’s always helpful.

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Motherhood & Parenting, Career & Business Elisabeth Thomas Motherhood & Parenting, Career & Business Elisabeth Thomas

The Realistic Guide to Building a Career Without Sacrificing Motherhood

When I first started my business, I was a new mom with a one-year-old who had just discovered the art of toddler tantrums. The idea of launching a business at that stage seemed borderline lunacy—not just to everyone I mentioned it to but also to myself. So instead of diving in, I tiptoed. Here’s what I learned about balancing life and career as a working mom.

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Building Intentional Habits for a Life You’ll Love This Year

As a working mom and business owner, I’ve learned that focusing on my strengths and building intentional habits is way more effective (and less exhausting) than trying to bulldoze my perceived weaknesses. That’s why every January, I trade the pressure-cooker resolutions for my trusty “Intentional Habits Workbook.” Think of it as a roadmap to a year that feels like me—but a little more organized, intentional, and, dare I say… fun.

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Home & Living, Career & Business Elisabeth Thomas Home & Living, Career & Business Elisabeth Thomas

2024’s Best Books and Podcasts: Must Reads and Podcasts to Binge in 2025

Whether you’re looking for page-turning fiction, soul-nourishing podcasts, or quick escapes between the chaos of motherhood, we’ve curated a list for every moment you can spare as you round things out for 2024 and look forward to 2025. Here are some of the best books and podcasts we couldn’t get enough of this year.

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Motherhood & Parenting, Career & Business Elisabeth Thomas Motherhood & Parenting, Career & Business Elisabeth Thomas

Looking Back to Move Forward: Conducting a Self-Review to Shape Your Best Year

After years of getting it wrong, this serial mompreneur and podcast host is here to tell you a key lesson in the life of a busy woman: You will be way more effective, successful, and satisfied in life if you take moments of transition (like the end of one year, before moving into the next), to pause and reflect before jumping on board the plane of planning, setting resolutions, and goals, and launching off into the sunrise without checking your past-history fuel tanks – because let’s face it, you’re not jetting off anywhere with empty tanks.

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